The Twilight of the National Football League

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for NFLSportChannel.com

Published: October 19, 2009

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... author Malcolm Gladwell (whose books I haven’t read but am very interested in nonetheless) about his New Yorker piece on the brains of NFL players, I was struck by a sudden realization.

The NFL—the undisputed king of the American sports landscape—could be in the waning days of its popularity, if not existence.

For decades now, especially as boxing faded away with the decline of Ali and Tyson, the NFL has been the dominant sport on the landscape by appealing to our bloodlust. People tune in to the NFL each week, in part, because they want to see violence, brutality, and pain. Even if that may not be strictly true, it is true that for non-fans (especially for baseball fans), football is identified with that sort of violence and brutality, which fans are willing to take a blind eye to.

American culture, as well as other developments, may be turning against that tolerance ...

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