ESPN: A Victim of Itself


Published: April 5, 2009


... is that it’s a 24-hour sports channel.

Such is the nature of the 24-hour news cycle. You can get up-to-the-minute information at literally any time, no matter where you are in the world. Whether it’s the Internet, television, or even print and radio, the story is out there for you to consume.

It’s no different in the world of sports.

There are only so many sporting events to show live, so much of the ESPN programming must fill time when there’s nothing really going on.

It’s just like when CNN learns of “Octo-Mom” and jumps all over the story, carting in plenty of “experts” to debate the topic and fill air-time with mind-numbing analysis from people sometimes only vaguely familiar with the situation.

Likewise, ESPN is often left to simply pound home the one or two little news nuggets of a given day, or if they’re lucky, they can continue to milk a “big” ong...

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